Who we are

Who we are

Leena Minifie – Chief Strategist and Impact Producer

Leena Minifie is a Gitxaala (Tsimshian) and British digital strategist, impact and media producer based in the unceded Coast Salish Territories of Vancouver. She holds a BA in Indigenous Studies and BFA in New Media from the Institute of American Indian Arts in New Mexico. Leena’s experience includes media projects including series, documentaries, webinars, radio broadcast, culture retention projects and news sites. In 2019, she returned to Vancouver from the US to work with Screen Siren Pictures as the Digital Strategist for the roll-out of the film Indian Horse, and is now in development for numerous projects with them.  Leena is currently the only First Nations woman to participate in the Aspen Institute and the U.S. Embassy’s Edward R. Murrow Journalism Program in Washington, DC.

Maryel Sparks – Digital Strategist and Project Manager

A Metis communications and digital strategist by day, filmmaker by night. She works in many trades including editing, directing, camera and design with a passion for documentary and narrative film stories where the experiences and stories of Indigenous peoples are told.

Alison Tedford – Marketing, Content and Social Media

Alison Tedford (née Seaweed) is a Kwakiutl woman who spent over a decade working with and in support of Indigenous people in the criminal justice field.  She is a content creator, marketing coordinator, copywriter and social media manager who has been published on CBC, Aljazeera, Today’s Parent and many more.

Quentin Rogers – Web Developer and Digital Targeting

A first generation web developer, who cut his teeth during CBC’s initial forays into the world of online digital news and content, he has worked with NGO’s such as The Vancouver Foundation, Vancouver Coastal Health, and Creative Commons.